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Mandy Boyle

Link-Building Strategies

5 Link-Building Strategies That Get You Noticed

We’ve all been there. Yes, I’m talking about the dreaded rejected link request. You did everything right: you offered value, showed relevancy, and pitched the blogger properly. But it didn’t make a difference. Tons of emails, lots of writing, and a whole lot of hope later, you’re still linkless. But when you find yourself stuck [...]

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Writing for Blogs and Websites

Writing for the Web vs. Writing for Print: What You Need to Know

Great writing is behind some of the world’s most popular blogs and websites, but that writing style isn’t the same as what you’d see in print. In fact, there are a ton of differences between writing for the printed page and writing for a blog post. If you’ve spent much of your time writing for [...]

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Tips for Bloggers

10 Tips for Beginner Bloggers

One of the most difficult parts of blogging is actually getting started. You might ask yourself: “What do I have to say?” “Is it really that important?” “Who will actually read what I write?” The answers to these questions will never be revealed . . . if you don’t start blogging. We’ve all heard about [...]

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Link-Building Campaigns and Link Request Emails

Link-Building Campaigns: 8 Common Mistakes in Link Request Emails

In any link-building campaign, the link request email is one of the keystones. Without a well-written, thoughtful link request, you can’t expect to form meaningful relationships with website owners and get great links coming to your site. Although writing a link request email isn’t rocket science, chances are if you’re just starting out on a [...]

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eCommerce Stores and Product Reviews

eCommerce Stores: The Power of the Product Review

When deciding which items to purchase, online consumers have many options to aid them in making their buying decisions, such as Googleâ„¢, comparison shopping sites, product reviews, and even friends. Most shoppers are likely to use a combination of those four, but product reviews are one of the most-sought-after features. In fact, MarketingSherpa says 58% [...]

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