1 800-338-1771   |  about us   |  partner programs   |  customer login
home  >  blog > Articles by: Olga Gikas

Posts by author:

Olga Gikas

Email Marketing

Email Marketing: Get Your Subscribers’ Attention at the Subject Line

by on October 16, 2009 in internet marketing

Since the competition for your subscribers’ eyeballs often begins in their inbox, if your subject line doesn’t grab them, it doesn’t matter how strong the communication’s content is. While email is a relatively inexpensive and potentially effective marketing channel, it can be discouraging to lose your subscribers before they even open up your message. If [...]

Read the Full Article  |  1 Comment
Visibility Online

Online Visibility: The Great Equalizer for Small Businesses

by on October 8, 2009 in internet marketing

It wasn’t that long ago that a small business just starting out couldn’t dream of outselling a large, established competitor. Back then, it took a lot of time, money, and patience to build a business. Start-ups had their work cut out for them, just trying to equal the sales of the Goliaths in their space. [...]

Read the Full Article  |  1 Comment
Google Wave

Will Google’s Wave Be a Fave for Small Businesses?

by on October 2, 2009 in news

When Google™ speaks, people listen. When Google spoke this week, what they said (and did) promised to change the way we communicate. At least that’s the way it seems, given the buzz that Google Wave has been generating since the search engine giant announced its imminent arrival in May. The introduction of this enhanced, real-time communication [...]

Read the Full Article  |  1 Comment
Business Website

Why You Need a Website: Let Us Count the Ways . . .

by on September 14, 2009 in small business development

Can you think of any successful business that doesn’t have a website? There’s a reason why they all have one, just as there is a reason why they are successful. It’s not just large, successful businesses who have sites anymore; increasing numbers of small and medium-sized businesses are reaping the benefits of having an online [...]

Read the Full Article  |  2 Comments
Small Business Development

What You Should Know When Starting a Business

by on September 14, 2009 in small business development

A recent New York Times article by Tom Taulli provides several helpful insights that new business owners should consider when starting a business. In addition to getting expert small business online marketing guidance from companies such as Web.com, Taulli, a contributor to AOL’s Finance blog, www.bloggingstocks.com, recommends the following:

Read the Full Article  |  Leave a Comment

Next Entries →