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internet marketing

Mobile Marketing for PPC Campaigns

Mobile Marketing: Tips for Targeted PPC Campaigns

by on January 20, 2011 in internet marketing

You see it all the time. Hipsters, businesspeople, and grandparents alike are embarking on a new and useful trend: shopping on cell phones. Smartphones—including Androids, BlackBerrys, and iPhones—have become all the rage among various age groups because of easy Internet navigation and numerous applications available for download. So as more and more people start shopping [...]

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PPC Mobile Marketing

Dial “M” for Mobile: Marketing Must-Dos for PPC

by on December 10, 2010 in internet marketing

Telephones have come a long way—especially when it comes to mobile devices—since Hitchcock’s Dial M for Murder was released in 1954. In a recent OnStar® commercial, for example, a car owner’s boyfriend was able to unlock and start the car for his locked-out girlfriend—all from a cell phone. Need I say more? And just as [...]

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Connecting Email Marketing, SEO, and Social Media

Connecting Email Marketing, SEO, and Social Media for Online Success

by on November 11, 2010 in internet marketing

Connections . . . isn’t that what the world is all about? We’re on a continual quest to discover the places we fit into and the people we’ll reach out to. Online marketing is no different. With hundreds of millions of eCommerce websites out there in cyberspace, you need to connect with your potential customers, [...]

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Link-Building Strategies

5 Link-Building Strategies That Get You Noticed

by on October 29, 2010 in internet marketing

We’ve all been there. Yes, I’m talking about the dreaded rejected link request. You did everything right: you offered value, showed relevancy, and pitched the blogger properly. But it didn’t make a difference. Tons of emails, lots of writing, and a whole lot of hope later, you’re still linkless. But when you find yourself stuck [...]

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Boost Holiday Sales with Promotions

Boost Your Holiday Sales by Offering Coupons and Discounts

by on October 1, 2010 in internet marketing

With the holiday season fast approaching, small business owners are ramping up their efforts to increase revenue during the last quarter of 2010. And because holiday shoppers love to save money, one of the easiest ways to bring in new customers is by offering a coupon or discount. Whether you operate an online store, a [...]

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