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Tips for Bloggers

10 Tips for Beginner Bloggers

by on June 24, 2010 in social media

One of the most difficult parts of blogging is actually getting started. You might ask yourself: “What do I have to say?” “Is it really that important?” “Who will actually read what I write?” The answers to these questions will never be revealed . . . if you don’t start blogging. We’ve all heard about [...]

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eCommerce Marketing with PPC and SEO

eCommerce Marketing Strategy: Applying PPC Success to an SEO Campaign

by on June 3, 2010 in internet marketing

To generate revenue as quickly as possible, some eCommerce store owners begin their online marketing efforts focused on PPC advertising. Following their success in that channel, they use the revenue they’ve generated to support their SEO campaign, which entails a much longer term commitment. That scenario sets the stage for this article. So, you’ve mastered [...]

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FTC Guidelines

FTC Guides on Endorsements and Testimonials: Is Your Blog Compliant?

by on January 6, 2010 in social media

When it comes to online advertising, it’s a good idea to keep your ear to the ground at all times, especially if you’re blogging or using any type of social media to advertise your business. Sure you need to keep up with trends or evolving technologies, but sometimes there are regulatory guidelines you need to [...]

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Social Media and Blogging

Top 5 Ways Social Media Impacted My Blogging in 2009

by on December 21, 2009 in social media

I’ve been blogging personally for quite some time, whether it’s a random thought or an opinion on a timely topic. As an eCommerce professional, I also blog professionally on that topic. In 2009, social media improved my blogging in many areas: content, search engine optimization, and readership. How, specifically? Twitter Lists Have Organized My Life [...]

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