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online marketing

Money-Saving Tips for Small Business Owners

5 Money-Saving Tips for Small Business Owners

by on May 21, 2010 in small business development

Benjamin Franklin—and many grandparents since—have used the phrase: “A penny saved is a penny earned.” This concept is particularly important during times when dollars earned are scarce and profits are down. To that end, I’ve listed five creative and thrifty ways that small business owners can stay mindful of their spending . . . and [...]

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Website Design Is a Team Effort

Website Design: A Team Effort

by on May 19, 2010 in website design

I think everyone is familiar with the axiom ‘it takes a village to raise a child’—I’m a big fan of that kind of thinking and have stayed close to friends and family in my efforts to raise my sons. I’ve found that even though friends and family often have a very different perspective on how [...]

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Internet Marketing Tools

Internet Marketing Tools: How to Market Your Website

by on May 11, 2010 in internet marketing

Getting qualified traffic to your website can be more of a challenge than building the website itself. While there are plenty of free and cheap website design templates that can give you a professional online presence, the marketing side of the Web is much tougher to master. You can get traffic from other websites, search [...]

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SEO and Your Competition

Your Competitors May Also Be Doing SEO

by on April 23, 2010 in search engine optimization

For a small business website owner, one of the challenges of online marketing and search engine optimization (SEO) is that your competitors may also know how to get found on search engines. In fact, they may have been employing SEO tricks for years, and they may be enjoying a top spot on engines like Google™, [...]

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Web Design Lessons

Web Design Lessons Learned

by on April 22, 2010 in website design

Web.com has a long history—dating back to the late 1990s—of helping small businesses promote themselves on the Web. In 1999, for example, Bill Clinton was president, most of the world dialed up to the Internet, and people used search engines like Lycos® and HotBot. Although technologies have changed and players have come and gone, we’ve [...]

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