by Don Keeton
on October 26, 2009
in web design
In any informed discussion about website design, it’s not long before someone will refer to the importance of the Google™ algorithm in determining your website’s ranking. Algorithms are the rules that search engines use to rank online content.
Although Google does not publish the many variables that its algorithm uses to rank your website, it does [...]
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by Mackenzie McFarlane
on October 6, 2009
in internet marketing
In recent years, search engines have made major strides in improving the quality of their content placements. As a result, advertisers who are reluctant to extend their pay-per-click (PPC) advertising to a content network are missing out on a significant opportunity.
For those new to PPC, a content network is essentially a network of relevant sites [...]
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