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SEO and Shopping Online

Shopping SEO Style: How Other People’s Searches Affect What You Find

by on September 9, 2010 in search engine optimization

I consider myself a “comfortable online shopper.” As long as the site I’m shopping on looks reputable, I have no issue with typing in my credit card number and clicking away, assured that everything will go as planned. And for the most part, shopping online has been an enjoyable experience for me. It’s also one [...]

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Bing and Yahoo! Search Engine Results

Get Ready for Bing Results on Yahoo!

by on August 18, 2010 in search engine optimization

If you monitor search engine traffic to your website, you may notice a distinct change in the coming weeks. Bing™ is set to start delivering results for Yahoo!® searches, and this is going to have an impact on anyone who gets visitors from either of these search engines. When the transition is complete, you’re still [...]

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SEO Keyword Research

Effective SEO Keyword Research Is Like Writing a Great Novel

by on August 6, 2010 in search engine optimization

Search engine optimization, or SEO, is a buzzword that’s permeating the world of business. My followers on Twitter are frequently asking me if I’d like them to handle my SEO, and when I log into my Gmail account, I often see “Ads by Google” that are offering me links to SEO services. Clearly, this industry [...]

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Website Strategy for the Holiday Buying Season

Are Those Sleigh Bells or Cash Register Bells?

by on August 3, 2010 in internet marketing

The Christmas buying season starts November 1, and if you’re not making plans today for the Christmas season, it may already be too late! Keep in mind: During the 2009 Christmas season, a record-breaking $27 billion was sold online—a 5% increase over 2008.* For many large companies, the holiday buying season never stops. Orders are [...]

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