How to Claim or Add Your Local Business Listing on Google Maps

If your business has been established in the same location for a while, then your local business listing probably exists on Google™ Maps, and you'll need to claim it (if you haven't done so already). If your business is relatively new or if you've recently relocated your business, then you probably need to add your business listing. (To learn why this is important for your business, read our blog article on Claiming Your Local Business Listing on the Search Engines.)

Ready to get started? Just follow these simple steps to claim or add your local business listing:

  1. Go to Google Maps.
  2. Enter your business name and ZIP code.
  3. If your business listing appears, click on the "More Info" tab to claim your listing. A form with information loads (skip to step 5).
  4. If your business listing does not appear, go back to the Google Maps homepage and click on the "Put your business on Google Maps" link. A form with no information loads.
  5. Update/complete the form with information about your business, including your website address, business hours, a description of your products or services, and the business categories you want to be listed under. You'll also find options for including photos and videos.
  6. Submit the form. After doing so, you'll need to verify your account via phone or mail. When you click the "phone" option, you'll receive an automated call in a matter of seconds. Be prepared with pen and paper to write down a five-digit PIN, which you will then enter in the verification box that appears on your computer screen. Voilà—you're done!

Be sure to update your listing as frequently as you can. Even if your website already includes all of this information, the more content you include in your listing, the better organic ranking your Google Maps listing will achieve.

And most importantly: Keeping your listing fresh and up-to-date helps to increase your chances of being found by customers who are searching in your area for your products or services. Missing a free and qualified lead could mean missing a new and long-term customer.