In social media marketing, the “link in bio” feature has become a must-have, especially on platforms like Instagram and TikTok. It lets you direct followers to different destinations using a single clickable link.
While Linktree is a popular choice, its free version can feel limited, with only basic features and few ways to customize. This often leads people to look for alternatives that offer more flexibility that suits their needs.
That’s why, in this article, we’ll cover the best Linktree alternatives to help you find a link-in-bio tool that fits your needs.
Why consider alternatives to Linktree?
Linktree started in 2016 when three entrepreneurs spotted a common problem—the hassle of managing multiple links on social media. Their solution? A simple tool that lets you share many links through one main link, and the idea caught on quickly.
However, while Linktree’s free plan works well for basic needs, it comes with limitations. For example, you can’t use your own web address— you’re stuck with “linktr.ee/” in your URL. For features like detailed analytics or advanced design tools, you’ll need a paid plan.
As your online presence grows, you might need more flexibility and functionality, such as:
- Custom web addresses for better branding
- More design flexibility
- Built-in shopping features
- Email collection tools
- Detailed visitor tracking
Fortunately, other tools offer unique features that might work better for you. Some focus on sellers, others on content creators or small businesses. With many options at different price points, you can find a tool that matches exactly what you need.
Top Linktree alternatives compared
| Name | Best for | Unique Features | Price | Pros | Cons |
| Web.com MyLinks | Overall usage | Integration with Web.com’s business tools, drag-and-drop editor, analytics for visitor tracking | Included with Web.com website plans | Easy drag-and-drop setup, integrates seamlessly with Web.com tools, cost-effective for Web.com users | Only available to Web.com website users |
| Jotform Apps | Businesses and creators needing interactive features | No-code app builder, form integration, templates, eCommerce support | Free plan; paid plans start at $34/month | Full control over branding/layout, built-in forms and donation features, extensive template selection | More complex than traditional link-in-bio tools, limited access to features on free plan |
| ContactInBio | Social media users and small businesses | Multi-link support, one-click messenger integration, payment gateway integration | Free plan; premium plans start at $4.55/month | Flexible pricing, customizable branding, easy messaging integration | Some users find the interface challenging, advanced features limited to premium plans |
| Shorby | Businesses and influencers focusing on customer engagement | Mobile-optimized pages, messenger integration, dynamic content feeds, Google Analytics integration | Plans start at $12/month | Beginner-friendly setup, direct messaging links, dynamic content feeds, Google Analytics integration | Limited customization for advanced users, custom domains only on higher-tier plans |
| Linkin.bio by Later | Content creators and brands on Instagram/TikTok | Clickable Instagram/TikTok grid, Later’s social media management integration, analytics | Starts at $16.67/month (billed annually) | Direct integration with Instagram/TikTok, strong analytics, customizable branded look | Higher starting price, focused on Instagram/TikTok with limited cross-platform flexibility |
| Milkshake | Social media influencers and creators needing mobile access | Mobile-only app, pre-designed templates, colorful designs for social media | Free plan; $2.99/month to remove branding | Affordable with ample customization, visually appealing templates, user-friendly mobile interface | Mobile-only (no desktop editing), paid plan has minimal benefits beyond branding removal |
| Beacons | Creators and brands focused on conversions and sales | eCommerce integration, requests block, analytics, email marketing and media kits | Free plan (9% transaction fee); Creator Pro $8.33/month, Store Pro $25/month, Business Pro $75/month | Supports eCommerce platforms, requests block for personal engagement, tip jar for direct payments | 9% transaction fee on free/Creator Pro plans, higher pricing for premium plans |
| Flodesk | Entrepreneurs and creators focused on audience growth | Free email marketing integration, branded design, unlimited links and customization | Free | Completely free with unlimited customization, integrates with Flodesk email tools, analytics for conversions | Limited to mobile app use, fewer advanced eCommerce features compared to some paid alternatives |
The best LinkTree alternatives
MyLinks by Web.com
MyLinks is Web.com’s customizable link-in-bio tool. It’s perfect for small businesses looking to streamline their online presence by consolidating multiple links into a single, shareable URL.
What makes MyLinks stand out is how seamlessly it integrates with Web.com’s other business tools. The easy drag-and-drop editor means you can set up your page without any technical skills. Plus, the built-in analytics provide valuable insights into how your visitors are interacting with your links.
Just keep in mind that MyLinks is available exclusively to Web.com website users, so it’s an ideal addition if you’re already part of their ecosystem.
Key features:
- Customizable link-in-bio page
- Social media integration
- Link to products, blogs, and other resources
- Branding options to match business identity
- Access to analytics for visitor tracking
Best for: Overall usage
Pricing: Included with Web.com’s website plans
Jotform Apps
Jotform Apps is a no-code app builder designed for businesses and creators who need more interactive features than standard link-in-bio tools. It offers templates for creating landing pages, with the flexibility to integrate forms, eCommerce, and donation features.
The downside of Jotform Apps is that it’s more complex than traditional link-in-bio tools, which may feel overwhelming for users who only need simple link management. Also, the free plan limits access to advanced features, so small businesses may need a paid plan to access the full functionality.
Key features:
- No-code drag-and-drop app builder
- Highly customizable layouts and branding options
- eCommerce support with multiple payment gateways
- Mobile-responsive design
- Form integrations for data collection
- 700+ templates for quick setup
- Analytics for tracking app usage
Best for: Businesses and creators who need a feature-rich, customizable link-in-bio solution to handle eCommerce, data collection, and branded content sharing
Pricing: Free plan available; paid plans start at $34/month for advanced features
ContactInBio
With the tagline, “One Bio-Link. Unlimited Possibilities,” ContactInBio addresses the single-link limitation of most social platforms by allowing users to centralize links for shopping, booking, social media, and other purposes in one place.
The platform includes a free version with basic functionalities, while paid plans provide access to additional features. However, as with Jotforms, ContactInBio has a learning curve. Its interface may not feel intuitive for beginners, and users might need extra time to browse tutorials to fully understand its features. It offers value for those willing to invest time in learning the platform.
Key features:
- Multi-link support for social profiles and websites
- Messenger links for instant communication
- Payment gateway integration
- Customizable branding options
- Analytics to track visitor engagement
- Free and premium options for flexibility
Best for: Social media users and small businesses looking for a customizable, interactive link-in-bio page with messaging and eCommerce options
Pricing: Free plan available; premium plans start at $4.55/month
Shorby
Shorby is a link-in-bio tool that optimizes social media engagement through landing pages and messaging links. The main thing with Shortby is that it integrates chat platforms like WhatsApp, Messenger, and Telegram for direct customer communication and lead generation.
However, unlike the previous tools that have a free plan, Shorby only offers a free 3-day trial. It has limited customization options for advanced users, and certain features such as custom domains and dynamic content are only available on higher-tier plans.
Key features:
- Mobile-optimized micro-landing pages
- Messenger link integration with popular chat platforms
- Customizable layout with drag-and-drop functionality
- Dynamic content feeds from blogs or product updates
- Click tracking and basic analytics
- Scheduling options for content blocks
- Google Analytics integration for in-depth tracking
Best for: Businesses and social media influencers aiming to drive customer interactions through quick access to messaging and real-time content updates
Pricing: Shorby’s plans start at $12/month, with advanced features like custom domains and dynamic content feeds available on higher-tier plans
Linkin.bio by Later
Linkin.bio by Later turns Instagram and TikTok profiles into clickable feeds. It lets followers engage with posts and access linked content directly, all while keeping the look of the platform. Part of the Later social media tools, Linkin.bio helps creators and brands turn their profiles into engaging portfolios or shopping hubs. Plus, With Linkin.bio, users can add links to specific posts, turning images into clickable content that leads to products, blog posts, or other sites.
The only downside for this is that Linkin.bio has a higher starting price compared to some other link-in-bio tools. It’s also primarily focused on Instagram and TikTok, which could limit its versatility across other platforms.
Key features:
- Grid-style link-in-bio page that mirrors your Instagram feed
- Scheduled posting for Instagram, with links added directly to Linkin.bio
- Analytics dashboard to track engagement and clicks
- Customizable page URL (linkin.bio/username)
- Options to feature media and add CTA buttons for key promotions
Best for: Content creators, brands, and businesses looking to turn their Instagram or TikTok feed into an interactive, clickable experience for their followers
Pricing: Linkin.bio is available as part of Later’s social media plans, starting at $16.67/month when billed annually
Milkshake
Originally developed by Envato and now managed by Codlebee, Milkshake is an option for creators and small business owners managing their online presence from a phone. It comes with templates and customization to create mini sites without coding skills needed. Milkshake’s main advantage is its affordability.
However, Milkshake is a mobile-only app. It doesn’t support desktop setup or editing, and the paid plan adds limited value, mainly just removing platform branding.
Key features:
- Customizable mini-website creation via mobile app
- Pre-designed templates for easy setup
- Links to various social profiles, products, or content
- Colorful, engaging designs suitable for social media
- Free plan with full feature access
Best for: Social media influencers, creators, and small business owners seeking a mobile-only, easy-to-use mini-website solution
Pricing: Free plan available with all features; upgrade for $2.99/month to remove platform branding
Beacons
Beacons is a link-in-bio tool designed for creators and businesses. With Beacons, users can build a customizable mini website that integrates eCommerce platforms like Shopify and Etsy. It comes with a feature called Requests Block that allows creators to offer personalized interactions such as shoutouts or one-on-one calls.
However, Beacons charges a 9% transaction fee on store sales for users on the free and Creator Pro plans. Additionally, its premium plans are priced higher than some other link-in-bio tools, so it’s worth considering whether the extra features justify the cost.
Key features:
- Customizable bio pages with over 100 content blocks
- Email marketing integration and direct email sends
- Requests block for shoutouts and calls
- Built-in online store with flexible payment options
- Analytics to monitor page performance and audience engagement
Best for: Creators and brands aiming to monetize social media traffic, engage directly with fans, and manage various content types in a single link-in-bio solution
Pricing: Free plan available with a 9% transaction fee; Creator Pro plan starts at $8.33/month, Store Pro at $25/month, and Business Pro at $75/month for advanced features and a 0% transaction fee on store sales
Social Forms by Flodesk
Social Forms is Flodesk’s free link-in-bio tool for capturing leads from social media. It’s designed with small business owners and creators in mind. Like other tools, it has email marketing and eCommerce features that allows users to create mini websites for conversions. It also, includes an editor and analytics to track engagement and organize subscribers.
While Flodesk is free for link in bio use, it’s similar to Milkshake in that it’s only available as mobile app, which may limit setup options on desktop. It also offers fewer advanced eCommerce features than some pricier tools.
Key features:
- Free mini-website creation with unlimited links and branding options
- Easy-to-use, customizable templates for quick setup
- Integrated analytics for tracking engagement and conversions
- Direct email marketing integration to grow subscriber lists
Best for: Entrepreneurs and creators looking for a free, design-centric link-in-bio tool with seamless email marketing integration
Pricing: Starts free
Benefits of using link-in-bio tools for SEO & engagement
Increased engagement and traffic
Link-in-bio tools help you create a central hub for all your important links. If you have a website with low traffic but a growing social media following, using a link-in-bio tool can help drive more traffic to your website, blog, or other online platforms. When followers click on the single, easy-to-remember link in your bio, they’re more likely to explore your content.
Analyze performance
Most link-in-bio tools have built-in analytics to track how your links are doing. You can track which links are getting the most clicks and learn about your audience’s interests. With these insights, you can fine-tune your content strategy and make smarter decisions that resonate more with your followers. By regularly checking your link performance, you’ll be able to continuously improve your approach and get better results from your online presence.
Custom domain advantages
Using a custom domain, like yourbrand.com, for your link-in-bio page builds trust and credibility with your audience. Custom domains look professional and help your link stand out. When your followers see your brand name right in the URL, it creates a sense of consistency and recognition. This small detail can make a big difference in how followers perceive your brand, especially in terms of reliability and professionalism.
SEO boast
When you use a link-in-bio tool, you’re creating a bridge between your social media profiles and your website. This connection is valuable for SEO because it helps search engines like Google establish a clear link between your brand’s online presence. To maximize SEO, use relevant keywords, clear descriptions, and engaging visuals on your link page. These elements increase your chances of appearing in searches related to your brand or products.
Tips to maximize the effectiveness of your link-in-bio tool
Make your links easy to find and understand
Group similar links together to help visitors find what they’re looking for quickly. Use clear, descriptive titles instead of generic ones like “Click here” or “Learn more.” Consider adding brief descriptions under important links to give visitors more context. Place your most important or time-sensitive links at the top where they’re immediately visible.
Design for your brand and audience
Choose colors, fonts, and images that match your brand’s personality and appeal to your target audience. Keep the design clean and uncluttered – too many flashy elements can distract from your links. Add your logo and profile photo to build trust and recognition. Test your page on both mobile and desktop devices since most visitors will likely view it on their phones.
Track and analyze your link performance
Use analytics tools to understand which links get the most clicks and when visitors are most active. This data helps you know what content interests your audience and when to post new links. Look for patterns in visitor behavior, like which types of links perform best or which days see higher traffic. Use these insights to adjust your strategy and improve your engagement over time.
Keep your page fresh and relevant
Update your links regularly to remove outdated content and add new offerings. Check all links periodically to ensure they still work and lead to the right pages. Consider seasonal updates for holidays or special events that matter to your audience. Archive or remove links that are no longer getting clicks to keep your page focused on what works.
Promote your link-in-bio effectively
Add your link-in-bio URL to all your social media profiles and mention it in your content when relevant. Tell your audience what they’ll find when they click through, like exclusive offers or new content. Consider creating short tutorials or highlights showing followers how to find specific resources on your page. Remember to use consistent branding across platforms so visitors know they’re in the right place.
The Bottom Line
Choosing the right link-in-bio tool depends on your unique goals. Whether you want to boost engagement, drive sales, or grow your email list, each tool has its own strengths. Remember to explore the options and look for the features that match your needs best.
Try Web.com MyLinks for a versatile, user-friendly solution that’s designed to boost SEO and engagement. It’s a great way to showcase your top links, build brand visibility, and connect with followers easily.
Frequently Asked Questions
Linktree is a link-in-bio tool that lets you share multiple links through a single URL, commonly placed in social media profiles. It’s designed to direct followers to your content, products, or other important pages from one link.
Yes, however the best tool depends on your goals. Web.com MyLinks is a great choice for small businesses looking for SEO benefits and seamless integration with other business tools.
Many users switch from Linktree to alternatives that offer more features, like advanced analytics, custom domains, and better eCommerce support. Some other tools offer unique features like direct messaging and media kits, which can provide more value based on your needs.
A “link in bio” or commonly called as social media bios is a single link placed in the bio section of a social media profile, like Instagram or TikTok.
