3 Books Small Business Owners Should ReadRieva Lesonsky
There is so much small business owners need to know to operate at peak performance. Luckily we live in the Information Age with plentiful resources. To help you sift through some of the data, every week we’re going to look at three business books and the lessons you can learn from reading them.
Do Over: Rescue Monday, Reinvent Your Work, and Never Get Stuck ($26.95)
By Jon Acuff
This book is not for you. However, that doesn’t mean you shouldn’t buy it. If you want to help your business, increase productivity and have happier, more satisfied employees, buy this book for them.
Jon Acuff, a bestselling author, has put together a “career guide” to help your staff understand that “work is not the enemy. In fact, work can be awesome.”
As Acuff explains, about 70 percent of American workers are disengaged from their work–and due to the recovering economy, they’re on the lookout for new opportunities. Do Over will help you keep and reinvigorate them—plus it’s a lively and entertaining read.
No One Understands You and What to Do About It ($22)
How many times have you worried about how others perceive you? Do you think you convey an authentic message, or do people often misinterpret what you say and how you say it?
This is the thorny problem Heidi Grant Halvorson, a social psychologist, bestselling author and associate director of the Motivation Science Center at Columbia Business School, tackles in her book. She says the way improving the way we come across to others is the key to making a good impression, being respected and valued, and succeeding.
Halvorson says if we learn to control our words and actions, we then control the message we want to send. As a bonus, the more you learn about how perception works, the better you will be at accurately assessing other people.
Running in High Heels: How to Lead With Influence, Impact & Integrity ($15.99)
This book is filled with tips, real-life stories and advice from top female CEOs that will educate and motivate women. Though the book is framed around Debora McLaughlin’s belief in “power shoes”—she quotes Marilyn Monroe, “Give a girl the right pair of shoes, and she can conquer the world” –the information here is applicable even if, like me, you prefer to be in flats or barefoot (one of the advantages of working from home).
McLaughlin is a certified executive coach, so it’s no surprise she not only tells you how to be a better leader, but shows you how to foster leadership in others as well.
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Rieva Lesonsky is CEO of GrowBiz Media, a media and custom content company focusing on small business and entrepreneurship. Email Rieva at firstname.lastname@example.org, follow her on Google+ and Twitter.com/Rieva, and visit her website, SmallBizDaily.com, to get the scoop on business trends and sign up for Rieva’s free TrendCast reports.