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Web.com’s new eCommerce solution: What you should know

7 MINS
Web.com Team

Looking for the right tools that cater to your small business needs? Web.com’s affordable online store solution is designed for start-ups and small businesses, plus advanced eCommerce features for established businesses to expand.

Quickly create an online store using a powerful DIY eCommerce website builder. With our intuitive drag and drop feature and ready-made templates, you can easily change your fonts, colors, and layout and add your logo.  

Use powerful integrations and eCommerce features to reduce monotonous tasks so you can focus on other aspects of your business. From selling products on the top online marketplaces to shipping new customer orders, you’ll have one platform to do it all. 

Whether you’ve just started an online business or plan to adopt a multichannel approach, you can start selling anytime, anywhere.

Why Create an eCommerce Website for Your Small Business?

As of 2023, there are 2.14 billion people shopping online. So, it goes without saying that a brick-and-mortar store is no longer enough.  Businesses need their own eCommerce shop or risk falling behind competitors who have already gone online. 

Here are some ways your business can benefit from an online store:

Your store stays open 24/7

Traditional brick-and-mortar stores have standard opening and closing hours. But an eCommerce website stays open 24/7 — even without a store clerk managing it!

Your online store continues to generate new sales and engagement even as you sleep. Customers don’t even have to drive to your store to pick up an order. By adding fulfillment features on your site, you give them the option of delivering items straight to their door.

You can make your store search engine-friendly

Customers turn to search engines like Google before deciding to purchase a product or service.  

With an eCommerce website, you boost your chances of being found by these prospective clients. However, it’s important to know that this doesn’t happen overnight. You’ll need to put in the work and start following the best SEO (search engine optimization) practices.  Our Small Business SEO Guide is the perfect place to get started with your SEO journey.

Strengthen your brand credibility

Customers are more likely to find your business credible if you run your own site. You can post customer reviews and testimonials, as well as install an SSL certificate and payment processor logos to serve as visual cues that your website is safe and trustworthy.  

Features to Look Out for in Web.com’s Latest eCommerce Platform

Sell Subscriptions

Sell your goods or bundles easily with our subscriptions feature. This means that shoppers can purchase a product and have it automatically refilled. Meaning you can easily collect ongoing revenue from your customers, without ever having to lift a finger!

Ready to get your subscription business rolling? Click here to learn more about our product subscriptions

Appointment scheduling

Get a simple, easy way to manage appointments and services for your eCommerce store with our appointment scheduling tool, MySchedulr. Customers can book appointments, group events, classes, workshops, and more. You can do this with everything from one-time services to recurring events. 

You can also set up appointment reminders to help eliminate no-shows without the need to manually remind your customers. We’ll do it for you with SMS text reminders.

Easy shipping

Print pick lists, packing slips, and shipping labels for new orders without leaving the Web.com platform. Connect to shipping carriers to get the real-time rates and to print labels: USPS via Stamps.com, Endicia, and Pitney Bowes, DHL Express, DHL Ecommerce, UPS, FedEx, Canada Post, Seller Fulfilled Prime. 

As a bonus, you can assign savvy flat rate options or per-product settings. 

More exposure for your products and services 

Take your eCommerce business to the next level and sell on Etsy, Amazon, eBay, Walmart, Bonanza, and Google. According to Statista, Amazon tops the most visited online retail website in 2020, with eBay coming in behind. Included in the top 10 are Walmart and Etsy—so you’re sure to get the most exposure with these available marketplaces on Web.com’s eCommerce platform.

You can also leverage social selling as well. Connect your business to Facebook and Instagram to maximize your brand exposure. 

Multiple inventory locations, complex fulfillment, and dropshipping features

Merchants with inventory stored in multiple locations need a way to tie inventory together and route new sales orders to be processed and shipped to customers. 

Our eCommerce platform offers a way for you to connect to warehouses, dropship suppliers, and fulfillment centers for a more streamlined process. If your fulfillment option sends data via feeds, you can create an integrated warehouse. This allows you to automate the transfer of inventory and order data.

You can also connect to their FBA account and choose to route orders from other platforms (their online store, eBay, etc.) and Amazon’s warehouse will pick, pack, and ship the order to the seller’s customer.  

Update product listings everywhere you sell from one platform

You can sell anything you want with Web.com. Offer various types of services like yoga sessions or cleaning services; add variants to support product options like sizing or colors; digital products like eBooks, or other downloadable media; and bundled items. 

Quickly list your product everywhere you’d like to sell with global product information, customizable listing details for each marketplace, and more. You can set global listing details that pre-load when listing to new marketplaces. You may also customize product details for each integrated channel. 

With our premium features, you can create new products and update existing product information in bulk with our ready-made templates or create your own advanced inventory template by importing (and exporting) CSV files. 

Creating a template allows you to upload and/or export files containing data for thousands of products at once. While you can use a pre-built template, you can also create a custom template that matches your file, or even a supplier’s file. Simply select an attribute and map it to the corresponding column on your file to tell us where to put the data when the file is uploaded.  

You can even automate the upload/export process while setting up the template. Simply click the Automation Settings (via FTP/SFTP/HTTPS) button and fill out the required fields to set. This is great for sellers who either need to export their inventory details for various reasons or want to automate an inventory feed to update their product listings, let’s say from a supplier or warehouse automatically.  

Professional help is always available

Whether you’re feeling overwhelmed managing your online store, or you simply want a professional to take a look at your eCommerce website, you can call, chat, or email our support team with any questions or concerns. Here’s what’s always available for you:

  • 1-hour Professional design support
  • 24/7 chat support 
  • Phone and email support 
  • In-depth guides and videos 

Launch a Successful eCommerce Website Today

Web.com’s eCommerce solution is perfect for beginners and growing businesses—and for anyone who needs a seamless solution to start selling online. Our affordable eCommerce platform allows business owners to build a branded eCommerce store without any coding skills and to sell on popular marketplaces like Amazon, eBay, Etsy, and more. 

Unlike other site builders, Web.com offers one place to manage all day-to-day tasks of running an online business with our advanced eCommerce software.

Create a successful online store with us today.

  • 1-hour Professional design support
  • 24/7 chat support 
  • Phone and email support 
  • In-depth guides and videos 

eCommerce solution that your business deserves

Web.com’s eCommerce solution is perfect for novices and growing businesses—and for everyone who needs a way to sell their products online. Our affordable ecommerce platform allows small business owners to build a branded online store without any developer skills and to sell on popular marketplaces like Amazon, eBay, Etsy, and more. 

Unlike other providers, Web.com offers one place to manage all day-to-day tasks of running an online business with our advanced eCommerce software. Not only can you list your products to sell everywhere but you can also see all your customer orders in one place, manage fulfillment, product listing updates, restocking, reporting, and more. Our 24/7 automated inventory sync technology, product quantities will show accurately everywhere you sell without lifting a finger. And if you need help at any point, we have a team of web experts ready to help.  

We’re excited to announce our eCommerce Essentials was named a 2023 winner for the BIG Innovation Award. The BIG Innovation Awards recognize those organizations and people who bring new ideas to life. Whether that idea is big or small, these ideas change the way we experience the world. Unlike other programs, nominations are judged by recognizable leaders, not editors or writers with limited business experience.

  • Web.com Team

    Our goal is to be your go-to partner in today’s always-on digital world.

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