B2B Client Solutions
How a tax and accounting franchisor increased scheduled
appointments 63% year-over-year
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Custom Paid Search Program
Search Engine Optimization
Local Directory Syndication
Outcomes in first 12 months
increased organic web visits YoY*
Applied SEO best practices for corporate and local web pages. Researched and implemented new keyword strategy to include specific services businesses look for in today’s accounting world.
increased scheduled appointments YoY*
Used call recording to listen in on every phone call that came in generated by campaigns efforts and provided feedback on operational processes on lead handling and driving appointments from inquiries.
decreased cost per scheduled appointment YoY*
Updates and refinements to paid search campaigns yielded a consistent, higher volume of higher quality leads at a lower cost.
*Year-over-year | Mar ‘17 – Mar ‘18